I love what Dove is doing with their marketing right now. Recently, they created a commercial that encourages women to recognize and appreciate their natural beauty. They hired a forensic artist to draw a handful of women based on their own descriptions of themselves. Then, the artist created a second picture of the women using descriptions given by other people. The reaction of the women when they see the two pictures side-by-side is really pretty powerful. If you have 3 minutes to spare, it will be worth your time.
And in other news....
This Friday, I will be hosting a stella & dot trunk show and GIVEAWAY!!
The link will go live at 8am and will stay open until Friday, May 3rd, so make sure you come by and enter!
I just had this video on my blog last Friday. LOVE! the message!
ReplyDeleteAnd LOVE Stella and Dot. I'll be watching for that giveaway.
I love this video and Dove!! Stella and Dot is wonderful. a friend of ours sells it and she has amazing things!!
ReplyDeleteOK... now I'm crying... at work. Thanks Heather!
ReplyDeleteI absolutely love what Dove is doing in their campaigns, they make me want to support them and buy their products just because of it!
ReplyDeleteWhat a touching campaign.
ReplyDeleteI too, love the new ad. It really is powerful, no matter how many times I have viewed it! I visited from Prowess & Pearls :)
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